The objective of this report is to analyze the information systems used by Pump It Up, a children's recreational industry. Our group will research Pump It Up's different use of MIS. We will focus on the business strategy and how their information systems help them accomplish their daily goals.
Recommendations and final conclusions will also be provided to further improve their information systems.
What is Pump It Up?
Pump It Up is a kid’s paradise where children come and explore a huge soft inflatable playground. The guardian of the child simply must call the location or book a reservation online to reserve their child's spot for a specific day. The offer includes access to an entire facility of inflatables during fluctuating times between 45 to 90 minutes, in which kids partake in jumping, climbing and other strenuous activities. Also, we provide opportunities to purchase food and beverages from a snack stand as well as photos of the joyous children can be accommodated upon request. Pump It Up is located throughout the entire United States and is available to all children above 34 inches. The guardian of the child simply must call the location or book a reservation online to reserve their child's spot for a specific day. The Information Systems Manager we plan to interview is Ms.Giselle Ruiz, she is a senior currently majoring in Business Management at Kean University. She has worked for “Pump It Up” since its opening in Roselle Park, NJ and has been dedicated to the company for over six years.
Mission Statement:
Pump It Up’s mission has always been the same.
“To create the most memorable private birthday party experience of a kids life in such a way that’s hassle free and easy for mom and dad.”
What makes Pump It Up stand out more than others?
Besides Birthday Celebrations…
Pump It Up is not limited to just parties. They are devoted to making everyday a celebration. They continue to come up with fresh fun ideas in order to increase their customer visit throughout the year. Some of these options are Open Jumps, holiday themed events, Parent’s Night Out, Field Trips, Tween Nights, Camp, and other events that will want everyone wanting to host their party at Pump It Up.
Pump It Up Ninja
Pump It Up Ninja
In 2016, Pump It Up expanded their experience offerings by opening a new attraction to their facility. Pump It Up Ninja is an obstacle course room that is based off of the very popular TV show American Ninja Warrior. It offers a challenge to those who aspire to achieve fitness goals. It consists of hanging bridges, slack lines, jungle swings and cargo tube nets. This is a excellent way to test the person’s ability to see what they can do as a strength test but it is for fun not really seriousness unless the group that reserves it is serious. It is a way for young adults/adults to have their fun in their own way that does not involve inflatables. Not only is it fun but it is a challenging workout.